Privacy Policy.

1. Introduction.

Welcome to ScritchesAZ.

This Privacy Policy explains how Rialto Pet Solutions LLC dba ScritchesAZ (“we,” “us,” or “our”) collects, uses, shares, and protects your personal information when you visit our website scritchesaz.com (the “Site”), use our mobile applications (if any), or utilize our pet care services, including pet sitting, dog walking, cat sitting, and small/exotic pet care (collectively, the “Services”). We are committed to protecting your privacy and ensuring your personal information is handled in a safe and responsible manner. By using our Site and Services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect.

We collect several different types of information for various purposes to provide and improve our Services to you.

a. Information You Provide Directly to Us

For Pet Owners (Clients):

Account Information: When you register for an account, we collect your name, email address, physical address, password, and mobile phone number.

Pet Information: Details about your pet(s), including name, breed, age, gender, weight, medical history, vaccinations, behavioral traits, dietary needs, care instructions, and photographs of your pet(s).

Booking Information: Details of the services you request, dates, times, and special instructions.

Payment Information: When you book a service, payment information is processed securely by our trusted third-party payment processor (Stripe) in conjunction with our pet care management software. We do not directly store any of your credit/debit card information on our servers.

Communications: Records and copies of your correspondence (including email addresses and chat messages) if you contact us or communicate with our staff through our platform.

For Staff and Independent Contractors (ICs):

Application Information: When you apply to join our team, we collect your name, email address, phone number, physical address, experience, skills, references, service areas, availability, and government-issued identification for verification.

Profile Information: Information you choose to display on your profile, such as a biography, photos, services offered, and service rates.

Background Check Information: With your consent, we facilitate background checks through a third-party provider. Information collected for this purpose is handled according to that provider’s privacy policy.

Payment Information: Bank account details or other payment information necessary to process your earnings.

Communications: Records of your communications with us and with Clients through our platform.

b. Information We Collect Automatically

Log Data and Usage Information: When you access our Site, we may automatically collect certain information, including your IP address, browser type, operating system, device information, pages viewed, links clicked, the dates and times of your visits, and other usage statistics.

Cookies and Tracking Technologies: We use cookies and similar tracking technologies (e.g., web beacons, pixels) to track activity on our Site and hold certain information. See Section 5 for details.

c. Information from Third Parties

We may receive information about you from third-party services, such as social media platforms if you choose to link your account or log in through them, or from our payment processor for transaction confirmation.

3. How We Use Your Information.

We use the information we collect for various purposes, including:

To provide, operate, and maintain our Site and Services. To create and manage your account. To facilitate bookings and schedule pet care services.

SMS Communication: To provide transactional and operational text (SMS) messages regarding your pet’s care (e.g., arrival/departure confirmations, visit report cards).

To process payments for services. To respond to your inquiries and provide customer support. To send you marketing and promotional communications (with your consent, where required by law), including newsletters and information about new services we think you may find interesting — you can opt out at any time (see Section 8). To improve our Site, Services, and offerings through analysis and research. To comply with legal obligations and resolve any disputes.

4. How We Share Your Information.

We are committed to maintaining your trust, and we do not sell your personal information. We may share your information in the following circumstances:

a. No Mobile Information Shared with Third Parties for Marketing

Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

b. Essential Operational Sharing

With Pet Care Staff/ICs: If you are a Pet Owner, we will share relevant information (name, contact details, address for service, pet information, care instructions) with the staff member assigned to provide services to you. This is essential for them to perform the booked services.

With Clients: If you are a pet care provider, your profile information (name, photo, bio, general service area) will be visible to Pet Owners seeking services.

With Third-Party Service Providers: We engage trusted third-party companies to perform functions on our behalf, including payment processing (Stripe), website hosting (Cloudways/DigitalOcean), pet care management software, and background checks (SentryLink). These third parties have access to your personal information only to perform these specific tasks on our behalf and are obligated not to disclose or use it for any other purpose.

c. Other Limited Disclosures

For Legal Reasons: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency), to protect the rights, property, or safety of ScritchesAZ, our users, or others.

Business Transfers: In the event of a merger, acquisition, financing, or sale of assets, your personal information may be transferred as part of that transaction. We will notify you of any change in ownership or uses of your personal information.

5. Cookies and Tracking Technologies.

We use cookies to operate our Site, remember your preferences, and understand how you use our Services (analytics). Most web browsers allow you to control cookies through their settings; however, refusing cookies may prevent you from using some portions of our Service.

6. Data Security.

We implement reasonable administrative, technical, and physical security measures designed to protect your information from unauthorized access or disclosure. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

7. Data Retention.

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, including for satisfying any legal, accounting, or reporting requirements.

8. Your Rights and Choices (Arizona Residents).

As an Arizona resident, you may have certain rights regarding your personal information, including the right to access, correct, or delete your data, subject to certain exceptions.

a. SMS/Text Opt-Out: If you have consented to receive transactional or operational SMS text messages, you may opt out at any time by replying STOP to any text message received.

b. Marketing Opt-Out: You can opt out of receiving promotional emails by following the unsubscribe link provided in those emails or by contacting us directly.

To exercise any of these rights, please contact us using the information in Section 12. We may need to verify your identity before processing your request.

9. Children’s Privacy.

Our Services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to remove that information.

10. Third-Party Links.

Our Site may contain links to other websites (e.g., our booking platform, partner services) that are not operated by us. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites.

11. Changes to This Privacy Policy.

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Effective Date” at the top. You are advised to review this policy periodically for changes.